THE PERFECT LOFT

Your Guide to Roost Pillow Fluffing

A sleep system is only as good as its maintenance. We’ll show you how to properly redistribute the fill to ensure your neck remains supported all night long.

Customer support

We’re here to help.

Contact our team for help with setup, care, damaged merchandise, missing items or warranty questions.

First-use instructions

Restore your pillow in four simple steps

These general instructions are designed for Roost fiber-filled and dryer-safe foam-and-fiber pillows. Always follow the sewn-in care label for your specific pillow.

1
Remove the rolled pillow from the Roost shipping box

Open carefully

Remove the rolled pillow from the box and outer plastic. Avoid using a sharp blade near the pillow fabric.

2
Compressed pillow rolled into a circular tube

Unroll and fluff

Unroll the pillow, hold opposite corners and shake vigorously. Massage and separate the fill by hand.

3
Place a dryer-safe pillow into a clothes dryer

Refresh if permitted

If the care label allows, tumble on Air Fluff / No Heat for 15–20 minutes. Add two clean dryer balls if desired.

4
Fully expanded pillow ready for use

Allow it to expand

Place the pillow flat and allow up to 24 hours to reach its intended loft and shape.

Important: Do not place a pillow in the dryer unless the sewn-in care label permits it. Solid foam pillows should not be tumble-dried.

Everyday care

Keep it fresh and comfortable

  • Fluff regularly to redistribute the fill.
  • Use a washable pillow protector.
  • Refresh on Air Fluff / No Heat only when permitted.
  • Wash only according to the sewn-in care label.
  • Dry completely before returning the pillow to your bed.

What to expect

Temporary flatness is normal

Roll-packing can temporarily flatten the pillow or create light creasing. Fluffing, airing and allowing time for expansion typically restores the shape.

A mild packaged scent may be noticeable immediately after opening. Allow the pillow to air in a well-ventilated room.

The 30-Second Morning Ritual

Consistency creates comfort.

  • Fluff Redistribute the memory foam clusters to reset tonight's spinal alignment.
  • Reset Smooth the protector and linens to maintain optimal, cooling airflow.
  • Rotate Turn your pillow 180° weekly to ensure even wear across the entire sleep surface.
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Troubleshooting

Common questions

Why does my pillow look flat?

Compression during shipping temporarily reduces loft. Unroll, shake and massage the fill, then allow up to 24 hours for expansion.

What if the fill feels uneven?

Massage dense areas through the fabric and shake the pillow from several directions to redistribute the fill.

Can I place every Roost pillow in the dryer?

No. Only use a dryer when the sewn-in care label permits it. Never tumble-dry a solid foam pillow.

What if the pillow still has not expanded?

Repeat the hand-fluffing process and allow the full expansion period. Contact Roost Support if the pillow still appears defective.

How should I wash my pillow?

Care varies by construction and fill. Follow the sewn-in label on the specific pillow.